Denny provides strategic development, income generation, and fundraising services tailored to the voluntary sector. His approach emphasises creating sustainable funding through capital acquisition, strategic planning, and training. With a client list including Old Museum Arts Centre, The Ulster Orchestra, Action Cancer, Cancer Fund for Children, Age NI, and the Northern Ireland Hospice, Denny has implemented a wide range of successful fundraising strategies, campaigns, and training. By focusing on the identification of each organisation’s specific funding needs and potential, he is able to offer bespoke solutions to support both capital and revenue growth.
Denny brings over 35 years of senior-level experience in the voluntary sector, having held key roles at Self Help Africa, Oxfam Ireland, Save the Children Fund, and Northern Ireland Chest Heart and Stroke. He has led major capital appeals, such as for The MAC arts centre and the Northern Ireland Hospice, generating millions through corporate partnerships, private donors, and strategic planning. His innovative work includes engaging high-profile figures like Meryl Streep and launching successful legacy, endowment, and major gift programmes. With academic credentials in marketing and management from institutions in the UK and the USA, Denny continues to lead major projects for health charities and international ventures, providing expert advice in fundraising diversification, strategic planning, and income auditing.