Jeremy has worked in advertising agencies in New York, London and Sydney for a wide variety of brands, media and sports bodies. His experience includes attracting and retaining sponsorship for Formula One and World Rally Championship teams and working with many clients such as Virgin Atlantic to maximise their investments in soccer, rugby, golf and cricket.
Jeremy’s first role was with the leading New York agency EBW Advertising, working on the NFL account. Returning to the UK, he worked with Pacific Grand Prix and then joined Key Communications to head Key 3D, a new integrated services division providing global clients with pioneering broadcast and digital marketing services. Sports clients included F1’s Team Lotus and WRC’s Prodrive.
Jeremy established The Brand Counsel in 1999 and is now CEO of Loud House, a commercial rights consultancy that provides clients with strategic advice on monetising rights and deploying technology. Clients include CPM International, Diamond Races, Grilla Energy, the International Hockey Federation, International Road Racing, Mintel International, Olympic Federations, Social Bull Media, Virgin Atlantic Airways, and World Bowling.