Wendy Cave

Wendy Cave

Partner

Wendy is a music and arts fanatic, proudly born and raised in Liverpool. She has worked broadly across the music industry in record labels, artist management and live events. She has led on stakeholder consultation for many Counterculture projects and is skilled at engaging with underrepresented groups and communities.

Wendy began her career at Gilles Peterson’s seminal Talkin’ Loud label and has worked with some of the biggest artists and brands in the entertainment world. As Marketing Manager at Universal (Polydor / Interscope) and BMG, Wendy delivered release campaigns for Alicia Keys, Lana Del Rey, Pharrell / N.E.R.D, Mary J. Blige, Snoop Dogg, The Black Eyed Peas, Beck, 50 Cent and many others. As music consultant for Armani she sourced artists for partnerships and curated events at flagship stores in London and Manchester. She has also co-promoted a series of live shows with Peter Hook & the Light, Sugarhill Gang & the Furious 5, Red Rum Club, The Coral and others.

Supporting young creatives at Rare Studio, Wendy collaborated with Jacqui Shi (Rambert), Eugene Skeef (Umoya Creations / Guildhall School of Music and Drama) and the Anthony Walker Foundation on ‘Rise’, a combined music and dance production which launched at Culture Liverpool’s Liverpool Against Racism Festival.

Wendy has a BA in English Literature and Classics from the University of London and a Postgraduate Diploma in Psychotherapeutic Counselling, and is undertaking a Masters in Psychotherapy. She offers counselling, psychotherapy and coaching, with a focus on supporting clients in the creative industries, and working outdoors with an ecological approach. She sits on an EDI group for MITC (Music Industry Therapists Collective), the Sound City Board and Music Futures EDI Advisory Board. She is mentored by BAATN (the Black, African and Asian Therapy Network).

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